Website design and development go beyond aesthetics. It serves as the central hub for your digital marketing efforts and stands as one of the most critical factors in determining whether users have a positive or negative experience with your brand, ultimately influencing conversion success. Whether you're creating a new website or redesigning your business's current [...]

As a digital agency experienced in channeling both organic and paid traffic to our client's websites, we consistently observe a significant trend in the data. Websites that prioritize organic and paid traffic discover that leads generated through organic means have a considerably lower cost per conversion than those acquired through paid methods. In this article, [...]

If you are a construction company looking to revolutionize your marketing strategies, you're in the right place. Today, we'll explore the benefits of Chat GPT for construction company marketing and how it can be a game-changer for your online marketing endeavors. By harnessing the power of artificial intelligence, Fotex Labs can elevate your construction company's [...]

When small businesses embark on their journey, their initial focus is often directed towards attracting their first customers. They might rely on conventional advertising methods like print ads, coupon mailers, or even outdoor advertisements. While these can be helpful tools, utilizing online marketplace can help get your business out there more effectively and efficiently. Leveraging [...]

AI is here and it doesn’t look like it isn’t going anywhere anytime soon. New advancements and updates are constantly being made to increase its capabilities. It has infiltrated nearly every industry and is changing the way businesses owners are doing things. The medical community is no exception to AI’s reach. It’s being used to [...]

Recent developments in generative AI have made creating original content quick and cost-effective. Small businesses have begun to explore how they can utilize AI to save time and focus on other aspects that keep the business running. With AI, small businesses can quickly create content like blogs, package designs, and computer code without the need [...]

Artificial Intelligence (AI) has begun being utilized in marketing strategies recently and has grown more intelligent as technology continues to change and improve. Now, we've begun to ask, "How far will AI in marketing go?" The recent launch of OpenAI's ChatGPT has been at the forefront of every marketer's mind. In this article, we discuss [...]

It’s March and we’re a good solid two months into the new year. Chances are you’ve begun implementing new marketing solutions into your business or are at the cusps of changing things up for the new year. In our latest article, we share 3 things to consider in your new marketing campaigns. Don’t Forget Your [...]

With so many people in business, it's easy for your business to get buried under it all. Fortunately, you can position yourself on top of your industry with branding. In our latest blog, we share the top 3 benefits of strong branding. Read along to see what branding can do for you. Communicate a Trustworthy [...]

Digital marketing will continue to evolve and change in the coming years, with new technologies and trends shaping the way that companies reach and engage with their audience. It's difficult to predict exactly how digital marketing will change in 2023, as it is constantly influenced by social and political events and shaped by technological advancements. [...]